Fellow, of course, lured the location of their proposals and. paid for it.
But, let's see whether he was wrong in his desire to earn money.
First, the situation with the promotion in the regions differs significantly from the promotion at the federal level. Even the query ' nazvanie_goroda ' rather refers to the local needs that are of interest in the region or who is going to visit his. And really what to say about the query ' Chelyabinsk tractors ', for example.
T. e. method of promotion in the regions and federalku not significantly different, but the budget - at times. Last month we signed a contract for the promotion of a regional e-shop. All cool, but the audience - is close to zero, and we could hardly have mastered the 30 bucks on it to get into the top 90% of selected phrases. But the ceilings ( another client ) still far from the optimum, but consume $ 200.
Another problem - the advertising budgets in the regions. The average cost of a site in Kaliningrad - 20-25 thousand. Our studio Requests 35-45. For about the same. Therefore, we have some orders. Similarly to the promotion of. From what you are going to move the site at the request of 300 queries / month of work will not be less than. But you pay the normal money, no one will. The fact that we have been able to find the orders - it is rather an exception, the faith in our strength, reputation and gained a good customer base.
So it is quite natural that there is such an idea how the site in installments. We are actively practiced it before, when signing the contract for payment in equal installments over 6 months. Then he called them this idea of ' Free Website ', and moved quite active in Nizhny Novgorod. It's simple - we relied on the fact that the firm would be difficult to put a large sum at once ( or completion ), and it will be easier to stretch the payment of fees by 6, which is much more acceptable and less disastrous for the budget of the client firm.
The next step, and this is the main theme topic - the connection to the client for all. T. e. customer pays a certain amount per month for the money you have to see to it that he visited the site, provide reports, sometimes something to renew. In fact, you control the site.
After all, consider what happens to the client's site after its date. The site comes under the jurisdiction of the person who is appointed by the responsible. Different companies are.
- Zamdira on advertising,.
- Sysadmin,.
- Marketing,.
- He stsuko, fumbles in computers.
To the person responsible for the site is not aching, he throws the salary. For this supplement, he does not deal with the site - he did not know how. At best, he will seek a contractor to work with the site and contact them. In the worst - it will simply whine and scribbling a report each month.
T. e. client received an expensive site, it begins to invest:.
- The domain.
- Hosting,.
- Update.
- Support,.
- Promotion,.
- Management.
And it almost never fails to combine in one person in the bowels of the company.
So why not combine in the bowels of the company-developer sites. What customers lose their money on stupid small staff, it is better to give them sensible of the company. Well, let not such a sensible, but at least understanding what's what. My clients, for example, sleep peacefully, and send them to all callers, and optimizers obnovlyatorov on forest. And then we are together over a bottle of beer laugh at their proposals.
So, just stupid compared, additional payment for the site - 5000 p. , Updating and promotion is valid even 6000 r. / month. If the contractor. And if you take the company, the staff tries, just save five thousand. Profitable company - contractor nice. And if we consider that the company will save on the hosting, the manufacture and m. n. is generally excellent.
If all is well, why no one does? . Second, not everyone is aware of this possibility. Third, it is not appropriate for federal projects. As soon as you need the federal or, God forbid, the world's traffic to your site, then no low-cost movements will have no effect. You just prosrete your money. It will hurt, hurt, and all will cry.
This method is used almost exclusively for small regional studios. And also for regional customers. First get a regular source of income, which is important on a relative bezrybe regions. A second get to work with your website. What almost certainly will not if the site is simply transferred into the hands of the customer.
So in the topic given in the early post both sides are. TC - that service is in demand in Ryazan. And his opponents is that fellow the wrong address - at the federal level, it will not be claimed.
But if you have a studio, you have to think about the meaning of. 20 clients for 3-6 thousand. at the request of ' thing - in Druk pupyrlovke ' - you'll be able to solve all their problems. And your customers will receive the much desired higher level.